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Beyond aesthetics: Building a city brand for connection, strength, and legacy
Beyond buildings and streets, a city is a story shaped by generations of planners, architects, and citizens. Ed Muscat Azzopardi explores how intentional design and purpose-driven planning can transform urban spaces into thriving communities where identity, connection, and legacy create a city brand that endures beyond mere aesthetics.
Is your most powerful asset in the wrong hands?
Ed Mustcat Azzopardi emphasises the crucial role that company leadership plays in creating and nurturing a brand that resonates with employees and customers, highlighting its crucial contribution to long-term growth and brand equity.